A LOVE LETTER TO PINTEREST

It’s no secret we LOVE Pinterest. So we thought we’d pen a blog post about how much we love it and all the reasons why. Yes, this is a love letter to Pinterest….
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Dear Pinterest,

We’ve loved you for a long time. From planning our outfits for school casual day to saving pins to inspire our next bedroom glow up, you were the first choice. We’ve grown up together and while others are busy swiping through fleeting stories and doom-scrolling feeds, you still offer us something more meaningful- creating really amazing results for our clients. You're not just another social platform - you're our digital soulmate.

YOU’RE NOT A QUICK FLING

No offence to Instagram and Facebook, but Pinterest, you’re all about the long game. Your pins are like fine wine- they get better with age, driving traffic months or even years after they're posted. You're not about quick flings. You want to build lasting relationships with users who are genuinely interested in what our clients have to offer.

YOU ATTRACT THE RIGHT PEOPLE

We adore your users! They're not mindlessly scrolling, they come to you with purpose, dreams, and (our favourite part) buying intention. You introduce us to our ideal customers every single day.

YOUR VISUAL SEARCH MAKES OUR HEART FLUTTER

Your visual search capabilities? Revolutionary. The way users can search by image and discover related content? chef's kiss You've created so many opportunities for our client’s brands to be discovered and remembered. It's like you really really get us. You just know how to make us look good!

YOU’RE OUR TRAFFIC DREAM COME TRUE

But what really makes our heart skip a beat? The way you send traffic to websites. While other platforms play hard to get with external links, keeping users on platform, you embrace sending people where they want to go! Every pin can lead directly to a website, blog, or product page. You're generous like that.

Your analytics aren’t too shabby either…. The way you help us understand what resonates with our audience... it's like you can read our mind… you practically finish our sentences.

Pinterest, we adore you. We’re so glad we evolved from the hairstyle and makeup boards of our youth to real pins with real results. Never stop being you. Here's to many more years of inspiring, discovering, and growing together.

With endless pins and gratitude,

- Iced & Shaken


Ready to fall in love with Pinterest too? Our team of Pinterest marketing specialists can help you develop a strategy that drives traffic, builds brand awareness, and converts browsers into buyers. Book a complimentary strategy call to be match made with our favourite platform.

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